Did you know that every time you choose a household cleaning product from our shelves, you’re selecting quality and reliability from the world’s leading partners? Today, we’ll delve into the collaborations behind the clean, fresh homes you love.
What Is Home Care In FMCG?
Home care products refer to a broad category of consumer goods used for cleaning, maintaining, and enhancing the appearance of residential spaces, as well as providing care for personal items within the home. These products play a key role in ensuring cleanliness, hygiene, comfort, and overall aesthetic appeal in a domestic environment. Moreover, surface and furniture care items such as furniture polish, metal cleaners, and carpet cleaners help to maintain and enhance the appearance of home interiors. Air care products, such as air fresheners and odor neutralizers, improve indoor air quality and ambiance. Home maintenance items, including lubricants, adhesives, and pest control products, support household repairs and pest management. In addition, personal care products for the home, such as dishwashing detergent and hand soap, ensure proper hygiene.
Who Are Our Direct Partners In Home Care?
M-Pacific is thrilled to announce its strategic partnerships with Unilever and P&G, two of the world’s leading companies in the homecare industry. These collaborations solidify M-Pacific’s position as a trusted distributor and bring a wealth of innovative products to our customers.
Unilever and P&G are synonymous with quality, innovation, and consumer trust. Their extensive range of cleaning solutions, personal care items, and household essentials has captured the hearts of millions worldwide. By partnering with these industry giants, M-Pacific is proud to offer our customers the very best in Home Care products.
1. Unilever
Unilever’s homecare portfolio boasts a wide range of well-known brands. And M-Pacific has the authotity to export brands in lists below:
Comfort
A fabric softener brand with the mission of protecting clothes to keep them fresh and durable with the Ultra Care intensive care formula. Your clothes will always look fresh after many washes, while reducing hundreds of tons of old clothes thrown away into the environment every year, contributing to a greener environment.
Sunlight
The Sunlight brand has grown its offering from the simple soap bar to meet the needs of South Africans, with a mild range of gentle and caring yet hard–working products. The range now includes Automatic and Hand washing powders, Dishwashing liquid, Auto-dishwashing products, a Fabric conditioner, as well as bath soap. After 120 years, the Sunlight name thrives as one of South Africa’s most trusted household brands, instantly recognized, instantly trusted, a worthy tribute to William Hesketh Lever’s vision.
Vim
Toilet and bathroom cleaner brands
Surf
OMO
Unilever’s largest detergent brand, OMO (also known as Persil, Skip or Surf Excel depending on where you live), believes you can’t unleash your full potential without getting stuck in and getting dirty. So embrace the glory and the grime of every step on your journey to becoming your personal best. We’ll be there to wash it all off so you can go again. Play on!
Cif
Since launching in 1969, Cif’s household cleaning products have been revolutionising home cleaning.
With over 60 years of developing a deep understanding of people’s cleaning needs, Cif has always been a pioneer and a creator. From the first Cif cream, with the power to clean without scratching, to our new Cleanboost technology – we want to shape the future of cleaning using the best science and innovation.
2. P&G (Procter & Gamble)
Ariel
Ariel is a popular laundry detergent brand manufactured by Procter & Gamble (P&G). Known for its powerful cleaning capabilities and long-lasting freshness, Ariel has become a household name in many countries around the world.
Downy
Downy is a popular fabric softener brand owned by Procter & Gamble (P&G). Known for its ability to leave clothes soft, fresh, and static-free, Downy has become a household name in many countries worldwide.
Safeguard
A popular brand of antibacterial soap produced by Procter & Gamble (P&G). It’s renowned for its germ-killing properties and is widely used in many countries around the world.
Whisper
Whisper is a renowned brand under the Procter & Gamble umbrella, specializing in feminine hygiene products. Known for its innovation and commitment to women’s comfort and well-being, Whisper offers a comprehensive range of products designed to meet the unique needs of women throughout their menstrual cycle.
The Bottom Line
Homecare products are generally considered essential consumer goods, meaning they have a relatively stable demand, even during economic downturns. This can make them a less risky investment compared to other industries. Additionally, the growing population and increasing focus on health and hygiene can contribute to a growing market for homecare products.
As a proud distribution partner of Unilever and P&G, M-Pacific is committed to bringing you the best in homecare. Our extensive range of products, from trusted brands you know and love, is carefully selected to meet your highest standards of quality. With our commitment to exceptional service and competitive pricing, we strive to make your homecare experience as pleasant as possible.
