Oral-B is a global leader in oral hygiene owned by Procter & Gamble, renowned for its professional-grade approach to dental care and its long-standing status as a brand “frequently recommended by dentists worldwide.” Founded in 1950 by Dr. Robert Huston, who patented the first soft-bristled multi-tufted toothbrush, the brand has evolved from manual brushes into a high-tech pioneer famous for its oscillating-rotating electric toothbrushes and the sophisticated iO series. By integrating advanced technology like pressure sensors, AI-driven brushing coaching, and Bluetooth connectivity, Oral-B bridges the gap between daily grooming and medical-grade preventative care. Its extensive product ecosystem—which includes specialized toothpastes, dental floss, and whitening treatments—positions the brand as a cornerstone of the dental industry, focusing on clinical efficacy and data-driven innovation to improve long-term oral health outcomes for consumers globally.

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